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You have mentioned the term
ACTIVE CONTENT and contrasted it to STATIC CONTENT. Could you summarize what you mean by this
again?
Whenever you bring up a Web Page in your Browser, you are
reviewing STATIC CONTENT. That is,
somebody else wrote the Page, and you really can’t add anything to it. Powerpoint Presentations are one more
example of STATIC CONTENT. You deliver
a Presentation during a meeting and have prepared 20 slides. The discussion during the Presentation
branched off on some tangents and you briefly reviewed some related Documents
or Web Pages which relate to some of the points you made in your
Presentation. In order to insure that
you can more easily drill down into this new material during your next
Presentation, after the meeting you enhance several Slides and add several
more. During the presentation your
deliver STATIC CONTENT and you only move into ACTIVE MODE when you edit the
Presentation offline.
In a move towards ACTIVE CONTENT, Sites like Wikipedia
allow a mode of operation where anyone, with certain controls in place, can
add their take on the topic at hand.
However there is still a divide between STATIC and ACTIVE modes of
operation since authoring in Wikepedia is done by entering separate entry
screens.
In the case of infoDNA, iMapping, and E+,
the i360 Platform allows you to build and maintain your own
Personal Information Web within a seamless Process that doesn’t differentiate
between STATIC VIEWING and ACTIVE AUTHORING.
If you identify relevant Information about a certain topic within a
certain area of your Mission which you happen to be working, you simply Drag
and Drop the Information from its Source directly into your infoDNA or onto a
node within an iMap. One minute
you are Accumulating and Correlating
Information, the next minute you can be Presenting and extending it in a
meeting.
The Lines between, Accumulating, Correlating, and Communicating
Information have been eliminated
Imagine that you are presenting some
interim progress on your Mission using both the Visual and Web iMapping
Views as seen at the top of the Illustration below. The discussion now takes us to our Inbox, a
Desktop Search, and some spontaneous Web Research. Imagine being able to simply Drag and Drop
any useful “Finds” directly into the live iMapping Presentation.
No repurposing, authoring, or mode switching is
necessary. Seamlessly switch between
Communicating, Accumulating, and Correlating in a way consistent with your
natural everyday Information Workflow.
If it is perceived that Search is taking 25%-30% of Information
Worker’s time, we believe that context switching between Accumulating,
Correlating, and Communicating is currently taking a comparable Percentage
Slice.
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