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You claim that i360 Information Insight Management defines
the “Next Steps Beyond Search”. What
are these Steps and why would Consumers, Information Workers, and their
Enterprises care to take them?
The Costs associated with Search
In a Google Enterprise Webinar entitled “Google Enterprise in Contact Centers”
delivered in March 2008 by Vijay Koduri, Marketing Manager for Google
Enterprise Products, it was estimated the 25% of Information Worker’s time was spent Searching for Information.
In a May 2006 Executive Briefing delivered by Bill Gates
of Microsoft, he stated: “Estimates are
that information workers spend as much as 30 percent of their time searching for information, at a cost of $18,000 each year per employee in lost
productivity. Meanwhile, the University of California, Berkeley predicts
that the volume of digital data we store will nearly double in the next two
years.”
How much of the Cost of Search is tied up in Repetitive Search? Multiple disconnected Searches? Regaining Full Information Context? Transfer of Search Expertise to others?
Perhaps more than HALF of the 25%-30% of time Information
Workers are estimated to expend Searching for Information? How many of your Searches are repeat
Searches? How many are Related Searches
executed to flesh out the full body of knowledge to address an Issue?
What if you could drastically reduce the time you spend
executing these Repetitive or Related Searches?
The “Next Steps beyond Search” are defined by the inevitable Workflow we
undergo to Accumulate, Correlate, and Communicate meaningful Search Results
towards the successful completion of our Information Intensive Missions
How much time do you spend repurposing your Information
“Finds” into Word Documents, Presentations, or complex Email Messages to
communicate interim progress? How
often do you simply avoid repurposing your Information “Finds” into Word
Documents, Presentations, or complex Email Messages because it is just too
time consuming?
What if you could almost
completely avoid repurposing your Information “Finds” into Word Documents,
Presentations, or complex Email Messages and instead make your progress
continuously accessible and extendable by you or other team members?
It’s not just about Search and “Findability”, it’s about the Mission
Search is not an end onto itself, but rather, we Search to
finds things that will help us achieve our short and long term goals. Search has taken much of the drudgery out
of finding what we need, but what occurs after the “Find” consumes ever more
of the time we spend on our Information intensive Missions.
Next Step: Let the Information
Management Cycle truly “drive” your Missions
We encounter Volumes of Information of Disparate Types
related to many, potentially interrelated, Missions and all this Information
needs to be Assembled, Correlated, Communicated, Published, and Collaborated.
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So much attention on the “Search” segment…
Offerings like Google Enterprise Search are
focused on optimizing and reducing the estimated 25%-30% of Information Worker’s time that is spent just
“Finding” Information.
Reduce the number of needless Repetitive Searches
Once we make a “Find”, we may not have to Search for it
again if it can be Associated with directly with the overall Mission
Framework. Now, when we revisit the
Mission, prior “Finds” may be exposed nearer to the surface.
Provide Rich Metadata to allow Search Results to present relevant Cross
References
This can further optimize the Search Process by solving
more of the Search Equation in fewer Searches not solely dependent on
Keywords.
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What about the time we spend Organizing our Information “Finds”?
Perhaps another 25%-30%
of our time is spent repurposing “Finds” into packages so we or our Team
can continue to make Progress without having to continually Search for
things we have already found.
Information Insight: Knowing when something is important as soon as you
see it AND, knowing WHY
We believe that significant time savings can be achieved
by allowing Information Insights to be efficiently captured in the course
of our normal everyday Information Workflow.
In theory, products like Sharepoint should help here
But, in practice the “hurdle” to entry Information via
Dialogues into such Content Management Systems is too high. Users too often simply commit their
Information Insights and important “Finds” to memory.
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What about the time we spend Sharing or Communicating our Information
“Finds”?
Perhaps another 25%-30%?
Rarely do we have the luxury of working our Missions in a
vacuum. We have to Communicate
Results. We have to Share interim
progress with Team Member. We have
to present at Status Review Meetings.
What if we could completely avoid repurposing the Information we
accumulate and correlate?
i360 implements a seamless
Workflow Process which allows you easily structure your Missions, flesh out
your Information, and present it in the instant you integrate new “Finds”.
ACTIVE CONTENT: Accumulate,
Correlate, Communicate…
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Linking all of your Efforts to your Mission provides the real payback…
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